Tagline feedback

[Jim Oaks]

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I want to make a tan TRS shirt for myself that's more of an 'adventure' shirt and a departure from what I've typically done. For decades it's been either 'Your Ultimate Ranger Resource!' or more lately 'Your Ultimate Ford Ranger Resource!'.

So far, I've came up with 'Your Ford Ranger Adventure Begins!' But I haven't completely sold myself on it. If you see my tan TRS shirt, I want it to convey to people that I take my Ranger on adventures.

Anyone have any feedback or suggestions for a different tag line?

Thanks!

 

[sgtsandman]

I need to chew on it a bit. I don't hate it.

 

[Rick W]

Sounds good.

I assume you’ve already tried all the historic catchphrases: “Found on the road dead” and such stuff.

You could put a picture of my yard on the shirt and use my favorite: “Frequently Only Runs Downhill!” And then “the mechanics adventure!” In some fancy font underneath that.

Of course, others might have a different vision. Might not be exactly though image you’re looking for…

 

[Curious Hound]

I would add the word "where". But that's just me.

"Where your Ford Ranger Adventure begins."

It feels long. But it works.

 

[Curious Hound]

For all your Ford Ranger Adventures

Or

Ford Ranger Adventures begin here

《If you want more, double my salary》

 

[Blmpkn]

You might be big and sh!t but..

 

[superj]

I am not fond of it, like noted above it needs "where" in front or "here" on the end. Its like a really incomplete thought right now

 

[Rick W]

Rockin’ Ranger Adventures by Ford

Or “Ranger, Rockin’ Ford Adventure”

Rugged…

Ranger, when Fords are extreme

And a thought, remember the Jeep commercial for Christmas, where you never saw the Jeep, you just saw the motion under the snow? What about doing something like that with mud seriously

Or a picture we’re only the roof is showing over the mud puddle or rock ditch

 

[Rick W]

Explore synonyms for “adventure.“

When your getaway is all about passion.

Explore the limits, surpass the limits

Conquer extreme outdoors

 

[sgtsandman]

What about "The Gateway to your adventure" or "Your Adventure begins here" Ford Ranger is implied in the name of the forum. So, adding it to the motto underneath may be redundant.

 

[Rick W]

What about "The Gateway to your adventure" or "Your Adventure begins here" Ford Ranger is implied in the name of the forum. So, adding it to the motto underneath may be redundant.

Maybe: the ticket to your adventure.

And you guys know I’m more into the iron than what you do with it. I’m sensing the importance of the word “adventure” is because that’s the way camping and playing in the woods is typically promoted. Personally, I think guys just like to play with their toys, and have the little getaway. So I’m wondering how critical the word “adventure” is, that it might be overused, and therefore not convey the message desired because the word is tired. I might be completely wrong on that, you guys would know better.

But then I thought of this.

Yes, the toys may be bigger, but boys still like to play in the mud!

On a lot of of these, it’ll be easy to put Ford and Ranger wherever, and I agree @Curious Hound That TRS half covers that.

My two cents. I think you should also target a few of the women for their opinions, either the wives or the girls who have the trucks.

Maybe some kind of alternating theme where “built not bought” vs “mountain climb ready from the start” might interplay.

Maybe something like “there’s more than one way to climb to the top, the fun way!”

 

[Jim Oaks]

I agree it needs 'here' added.

'Your Ford Ranger Adventure Begins Here!'

I can tell you after doing this for 25+ years that people don't automatically connect the logo or 'Ranger' with Ford Rangers.

Boats, UTVs, law enforcement, and sporting teams have all used that term.

 

[Jim Oaks]