Gas Engine needs 3 things to start
Spark(at the right time)
Air/fuel mix near 14:1
Compression
After cranking pull out #1 spark plug and check that it's tip has fuel on it.
Starting fluid(ether) is good to test if lack of fuel is an issue.
Then with spark plug out crank engine to see if you get the "wosh" noise of good compression from that cylinder.
Of if you have a compression tester use that, should be above 140psi
Then bump the starter, with finger on/in the #1 spark plug hole, when you start to feel the compression stroke take off distributor cap and confirm rotor is approaching #1 position.
There was a "starting wire" used on the coil of older engines.
It supplied the coil with 12volts only when cranking, then once key was released from START position coil would only get 8volts.
You could run a temporary jumper wire from battery +, to the + on the coil, that will insure you are getting full 12v when cranking.
This "starting wire" comes from the starter solenoid/relay on the fender well, it is either connected to the "I" on a 4 post solenoid or to the Starter motor post on a 3 post solenoid