If I wanted to buy a new truck, i would buy what i like, Ford. Not because they are the best, or because of where the money is going to, or because "i hate Toyota", because i like Fords'. It would be sad to see my favorite name plate go away, just like GM or Chrysler fans would hate to think of them becoming extinct. They might not be 100% made in America, but what they stand for should still be American, just like apple pie. But if "the big three" loose out, well then it was there own fault. Foriegn automakers "sold it", and America bought it, they must be doing something the "the big three" aren't. As far as the Ranger goes, would I spend that much money on a new one; spec'd out the way I want it? No, I would prolly spend some more and get an F150, more room and damn near the same gas milage. So if Ford is going to continue production, i think they need to remake it completley.