Kind of a sensationalist title for the second video, wonder if they have an interview with Batboy on their website too...
There are so many variables which is why I kind of blow off the rating.
What kind of gas were they using? Ethanol dings mpg. Like they said they were going uphill and varying elevation, that would ding mileage. Driving in snow at reduced speed, that will ding mileage too. Headwind will not do you any favors either.
There is so much crap going on that it is hard to be really scientific and say "Ford was wrong because I only got 20mpg!" with their little test.