Sorry, but I absolutely disagree. The PSI listed on the sidewall of the tire does not list the tires absolute max but the max COLD PSI which is what I set them to (with exception) As for the door sticker listing the proper PSI for tire wear, again I would have to disagree, and do so with actual experence to back it up. I owned a 92 Grand Am that had Kelly Charger tires on it, when I replaced the 1st set (bought car used at 60K miles) at around 100 to 110K. I replaced them with the same, both sets were run at 44PSI (with the exception being the final 2 years in NJ due to road conditions, to rough a ride) their entire life. The second set were run between 50K and 55K, with a tread life expectancy of only 40K. The tires were perfectly worn, as I did rotate them correctly and I kept them inflated. Now change vehicals, Mini Vans and compact SUVs, I currently have a van, ny inlaws the SUV, and my parents had a mini van as well. All of these vehicles are sent from the factory with "touring" tires, IE tires that should be run at 40 plus PSI, however Ford does not allow PSI markings on the tire from the factory. Each and everyone of these tire has to be replaced at 40 to 50K, and none have had even wear across the tread (ie from outside to inside edge of tire). They have been evenly worn on the edges both inside and outside being warn the same but the center section of the tire has usable tread remaining. There is only one way to accomplish that, and that is running the tire under inflated. Radials under inflated will accually allow the the center of the tread to lift up (think off of the road in the very center of the tire) unlike a bias ply tire which will actually increase it contact patch with less air. Now you may say thats the owner not rotating, (Not really) or its driving style (seen my mother inlaw drive). I will agree that being front wheel drive and the natural lifting of the front end during acceleration from 0 does cause the tires to tip in and put extra wear to the out edge, and being these are also turning tire the inside is also abused harder, but proper rotation should and does minize this offset wear however only when the tire is inflate to the TIRE MANUFACTURE'S COLD PSI rating. Sorry about the lenght, years of arguing with some tire tech who lowers the PSI in my tire and then balances them. So that when they get proper re-inflated the balance is slightly off (I had it happen a time or 2).